Changelog
What’s new in Shopify
Storefront filter URLs now use stable identifiers instead of text values
Starting March 16, 2026, storefront filter URLs use stable group identifiers instead of text values when filtering by a filter group. Previously, filtering a collection or search results page using a text-based filter like product option "Color" produced a URL like this for filter group values:
yourstore.com/collections/all?filter.v.option.color=Blue
These URLs now use a stable group identifier:
yourstore.com/collections/all?filter.v.option.color=gid://shopify/FilterSettingGroup/123
What you need to do
If you've shared URLs with filters in ad campaigns, emails, social media posts, or anywhere on or outside your Shopify store, those links will no longer apply the expected filters.
To get the updated URLs:
- Go to the collection page in your online store
- Select the filters you want
- Copy the updated URL from your browser's address bar
- Replace the old links wherever they were shared
Filter navigation within your store works as expected — customers selecting filters on your storefront will automatically get the correct URLs.
Why we made this change
Stable identifiers make links with filters more reliable across languages and when filter labels are renamed. This brings text-based filters in line with how all other filter types already work.