May 11, 2026

Sell gift cards in your customers' local currency

Merchants selling to multiple markets from a single shop can now sell and issue gift cards in any currency they operate it, not just the shop's primary currency. A USD-based store can issue EUR, CAD, GBP, or any other market currency gift card, with the value held in that currency end-to-end.

This removes a long-standing blocker for merchants expanding internationally and for retail merchants in particular: a 10 USD gift card no longer shows up as 14.07 CAD at checkout for a Canadian buyer, and balances stay stable regardless of exchange rate movement between purchase and redemption.

When creating a local currency gift card, you can choose how it can be redeemed:

  • Redeemable only in its issued currency - the buyer experience and balance stay fixed, with no FX exposure.
  • Redeemable in any store currency - the gift card can be used at any of your markets, with conversion applied at the time of redemption using the current exchange rate.

This setting is selected at creation and can't be changed afterward.

To get started, create a gift card product priced in a market currency and publish it to that market's catalog, or issue a gift card directly from the Gift cards section of your admin.

Learn more about local currency gift cards