May 21, 2025

Updates to Markets

Now available in the new version of Markets, quickly create submarkets from an existing Region market, for example, customizing your Europe market to better suit your French buyers.

Merchants on Shopify Plus plans can also create multiple B2B markets, each with their own unique catalogs, currency, and storefront customizations.

The new version of Markets also introduces the option to view all your buyer customizations in the graph view and a new “view as” feature in the product section of Shopify admin.

Learn more about Markets.