Changelog
What’s New at Shopify?
May 21, 2025
Measure multichannel marketing with Campaigns
The updated Campaigns section helps you manage and measure all your marketing activities in one place, regardless of channel.
Auto-generate links and QR codes to use in your marketing campaign across channels that attribute traffic and sales automatically to the same campaign. Organize all your marketing efforts by defining the UTM parameters you want to automatically track or add campaign activities directly. Campaigns gives you a single view of campaign performance with comprehensive insights into sessions and sales across channels and activities over time.
Learn more by visiting our Help Center.