What’s new in Shopify

Now you can manage WhatsApp marketing consent directly in each customer's profile in Shopify, alongside email and SMS consent. This gives you a more complete view of each customer’s marketing preferences across all channels.

You can also save time using the bulk import and export tool to add consent from an existing subscriber list or export your current subscriber data.

To learn more about managing WhatsApp consent in admin, visit the Shopify Help Center.