What’s new in Shopify

The account component on your storefront now includes a marketing opt-in checkbox below the email field. Customers who select it are added to your email marketing subscriber list when they complete signing in.

The checkbox uses the same email marketing opt-in setting for checkout and sign-in. To enable or change it, go to Settings > Checkout > Marketing opt-in in your admin.

To learn more, refer to Adding an account component menu to your online store and Collecting customer contact information.